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The ministries of sport and investment have announced the launch of the Sports Investment Forum (SIF) under the theme “Ambitious Sports Investment.” The forum is scheduled to take place from April 7 to 9, 2025, at the Ritz-Carlton Hotel in Riyadh. It will feature a distinguished lineup of international and local speakers, as well as leaders in the sports sector from both regional and international levels, reflecting its status as the largest global gathering for sports investment.
The announcement was made during the forum’s launch event, held today at the Ministry of Investment headquarters. The event was attended by Ministry of Sport Undersecretary for Media and Marketing Adel Al-Zahrani and Ministry of Investment Undersecretary for Investment Sector Development Mohammed Al-Sahib, along with other officials from both ministries.
The SIF aims to expand investment opportunities in the sports sector and highlight promising ventures in related fields. It will feature several high-level keynote sessions, with extensive participation from private sector stakeholders and international entities. Representatives from global sports federations will also attend, creating a platform to propose innovative ideas, address challenges in the sports sector, and focus on enhancing sustainability while developing investment opportunities in sports.
As part of the forum’s efforts to attract investments, establish global headquarters, and foster partnerships, it will announce several significant agreements and collaborations expected to contribute to the development of sports infrastructure and the promotion of investment activities in the sector.